According to the 2017 year end reports from the industry tracker Golf Datatech, sales of the Zero Frictiongolf gloves continue to rise. The year-end 2017 results show the maker of technologically advanced performance golf products has seen a 30% increase On-Course and 41% increase Off-Course in the golf glovemarket, when compared to the same period last year.
The 2017 year end Data Tech Off Course glove sales report shows Zero Friction up +30% vs. the prior year. Industry unit sales were down -16.4%. Other brands reported as follows: Acushnet -10%, Callaway -17%, Nike -15% and TalylorMade -12%.
In the category of On Course glove sales, Zero Friction reported tremendous growth of +41%. Acushnet and Taylormade were flat, Nike -56% and Callaway +18%.
“Zero Friction is accomplishing these record sales with a corporate staff of only 12 plus 24 independent reps compared to the enormous staffs, reps, endorsements and capital reach of our competitors,” stated John Iacono, President of Zero Friction. “We accomplish this through good quality products, guaranteed fit, priced fairly that solve a problem of sku management and inventory dollars.”
Golf Datatech provides the golf industry with specialized market research covering retail sales, inventory, pricing and distribution, along with consumer attitude and usage studies and strategic sales and marketing consulting. The Golf Datatech Retail Market Reports provide data on market share, unit sales, dollar sales, average pricing, inventories and distribution for: golf balls, golf clubs (woods, irons, putters and wedges), footwear, bags and gloves.
Zero Friction, widely known for its colorful line of one-size compression fit gloves and the DistancePro GPS Glove, recently announced the launch of two new products at the 2018 PGA Merchandise Show: the Spectra line golf balland the Cabretta Elitegolf glove.
For more information, visit www.zerofriction.com, or call 847-436-4262.
About Zero Friction: Based in Oak Terrace, Il, Zero Friction provides high-quality, technologically advanced products for golfers worldwide, including gloves, performance golf tees, balls and accessories. The company established the performance golf tee market, creating the first and only performance tee to ever carry the PGA TOUR logo. Zero Friction’s most recent success story is in the golf glove segment. Zero Friction’s colorful line of compression-fit gloves for men, women and juniors takes the guesswork out of sizing. Compression-fit technology means a universal fit within the various models, and the glove that will hold its shape longer than any on the market.