The other night I watched the World’s Long Drive Championship on the Golf Channel where South African Chloe Garner out drove 3-time champ Phyllis Meti, a Volvik staff player from New Zealand, with a 350-yard drive. Then the two male finalists took the stage. Two-time World Champion Tim Burke, another Volvik staffer, played first hitting his ball close to the 400-yard mark, but Orlando resident Kyle Berkshire( a Volvik convert) nailed one 407 yards to take the title. The World’s Long Drive is sponsored by Volvik.

The preferred ball of the WLD staff members is the Volvik Vivid XT. So, if your clubhead speed is near 200 mph, that is the ball for you. But don’t fret, Volvik, a premium golf ball company has a complete selection to fit your speed and need. Volvik continues to expand its product line with the 2020 introductions of recent Golf Digest Gold Hot List Winner Volvik XT Soft, SOLICE, and the next generation-VIVID. Their product line portfolio includes multi-layer urethane and ionomer cover balls in glossy and matte finishes. If you remember Bubba Watson’s preferred pink ball, it was a Volvik, the company that introduced the fun colors and are now even played by my fellow foursome, who can find their balls easier in those off fairway locations.

The new Volvik XT Soft uses a 3-piece VU-X urethane cover with a 336 dimple design that delivers maximum feel, shot-shaping ability and spectacular control around the greens. The new ball has a compression rating of 70, working best with swing speeds of 75-95 mph, and has been optimized for low spin, excellent wedge spin and a mid-high trajectory. The Bismuth oversized core promotes speed and more distance. Volvik has also added an alignment tracking system with triple lines for the player to align putts better. The Volvik XT soft retails for $37.99 a dozen.

By sponsoring the World’s Long Drive, bringing colorful and fun balls to market, and collaborating with Marvel on signature character balls, Volvik continues to push the envelope to attract non-golfers both young and old to grow our game.

Marvel Black Widow Gift Set

Recently Volvik introduced the Marvel Black Widow Marvel Gift Set as part of its partnership with Marvel Worldwide. The matte-finish, three-piece VIVID high-performance balls feature the company’s new oversized energy core. Each four-ball set includes two white and two black VIVID balls with the Black Widow and Marvel logos, a magnetic hat clip and a magnetic logoed ball marker. Each gift set retails for $24.99 and is available for purchase at Volvik.com or at outlets across the country. I am sure the guys from “Big Bang Theory and collectors will be snatching them up. They are a great gift for the young golf beginners this coming Holiday season.

“We are pleased to continue our collaboration with Marvel with the introduction of the Marvel Black Widow Gift Set,” said Don Shin, president of Volvik USA. “Demand for all our Marvel character balls has been outstanding, and we anticipate the same response for the Black Widow.” Volvik has reported record-setting sales of the Marvel x Volvik introductions of Captain America, Ironman, Spider-Man and The Hulk VIVID 4-Ball Sets. The Black Widow is the newest addition to the collection.

Collectors, junior golfers, and avid players everywhere are excited about the Marvel x Volvik Collaboration. The limited-edition sets are part of a series of product introductions that will continue throughout 2020 and beyond. Marvel Worldwide Inc. is a publisher of American comic books and related media. In 2009, The Walt Disney Company acquired Marvel Entertainment, Marvel Worldwide’s parent company.