The PGA Golf Club, the PGA of America’s premier golf resort in Port St. Lucie, Florida congratulates Head Golf Professional Holly Taylor on being named the Merchandiser of the Year in the Resort Category for 2017 by the Southeast Chapter of the South Florida PGA Section. Taylor received the distinguished award at a ceremony April 17th at St. Andrews Country Club in Boca Raton, Florida. Holly also won the award in 2016.
The award recognizes those Chapter PGA professionals who have demonstrated outstanding skills as merchandisers in the promotion of golf products and excellence in golf shop operations. The candidates were judged in four areas: merchandising abilities and techniques; inventory levels and turn rate: shop display; and attention to detail. Earlier this year, the Association of Golf Merchandisers recognized the golf chop with its prestigious Platinum Award for the third consecutive year. The award spotlights clubs nationwide with the most creative and innovative retail accomplishments, and successful initiatives that enhance customer relationships and experiences.
“We are extremely proud of Holly receiving the Merchandiser of the Year award from the Southeast Chapter,” says Jimmy Terry, General Manager of the PGA Golf Club. “She and her staff take great pride in the appearance and ambiance of the golf shop, and making the shopping experience as memorable as our golf courses.”
The PGA Golf Club’s golf shop is bright and airy and stocked with apparel for all ages from major manufacturers. The shop also has a wide variety of accessories, gift items and resort wear emblazoned with the PGA Gold Club logo. Innovative displays and enhanced lighting are used throughout to ensure the visual appeal of the different brands of merchandise.
The golf shop was the focal point of a significant expansion and renovation of the 20,000 square foot clubhouse, where there is a display of the major championship trophies and memorabilia near the entrance to the shop. Across from the golf shop, the well decorated Taplow Pub, named for the founding location of the origin of the PGA, Taplow Club, serving breakfast, lunch and dinner. The PGA Golf Club is home to three exceptional championship layouts: the Ryder and Wannamaker courses designed by renowned architect Tom Fazio; the Dye course designed the by remarkable Hall of Fame member Pete Dye. The PGA Golf Club is the “Ultimate Golf Resort Destination.”
The PGA Golf Club is located off of Interstate 95, less than two hours from Miami and Orlando, and under three hours from Tampa and Ft. Myers. It is about 50 minutes north of Palm Beach International Airport(PBI), which offers nearly 100 nonstop flights to more than 25 cities in the US and Canada. Visit PGAVillage.com for reservations and more information.