SST PURE, golf’s global leader in computerized analysis and alignment of golf shafts, is proud to announce Florida’s Moon Golf as a new licensee. Moon Golf is a premier golf retailer in Florida with locations in Melbourne, Vero Beach, Palm Beach Gardens and a fourth location opening in 2019 at Abacoa Golf Club, Jupiter, Florida. Moon Golf offers customers the latest in golf equipment, footwear, apparel, accessories and golf repair. At Moon, golfers can try out the clubs before buying, plus utilize the two indoor Trackman golf simulators to improve their game.

Owner Anne Moon discussed what aspects of SST PURE shaft alignment technology led to the decision to incorporate it into Moon Golf’s already successful custom fitting process: “We pride ourselves in being able to deliver a fitting that is right for the customer and will allow them to play their best golf. We are data driven and look to numbers to justify which product is best for our golfers. It is hard to ignore the numbers we see when using the SST PURE machine. The degree of improvement this process can make on the consistency of a shaft is beyond amazing.”

Moon also talked about the benefits their customers will see from the new technology. “SST PURE will enhance our abilities as fitters by helping us take more variables out of the fitting equation. The more accurate and consistent we can fit and build golf clubs, the better our customers will play. Everyone’s had that set of irons where one club feels better that the other. The goal here is to have a whole set of irons that feel the same way and SST PURE can help us do that.”

For more information or to make an appointment at Moon call 321-752-0078 or visit MoonGolf.com.

SST Pure is a patented process of shaft alignment designed to analyze a golf shaft to find its most stable orientation. Using proprietary

computer software and sensitive data-acquisition sensors, the SST PURE Shaft Alignment System quickly locates the “neutral” plane in each shaft. By assembling the club with the shaft in this SST PUREd position, off-line twisting and bending during the golf swing and at impact are greatly minimized. The SST PURE system also generates a printout for each shaft, allowing its structural and performance analysis. The man responsible for making this technology available is Dick Weiss, a Florida businessman and clubmaker.

The SST PURE process works on any shaft regardless of its material; steel, graphite, even boron or thermoplastic sports equipment benefits from the SST PURE process. All shafts contain irregularities in straightness, roundness and stiffness that are inherent to the manufacturing process. These structural inconsistencies can negatively or positively affect a shaft’s performance depending on how the shaft is aligned.

The top expert club fitters on the PGA TOUR and around the world use SST PURE Shaft Alignment to analyze and align their custom clubs and more and more are becoming licensed. On every major professional tour, the best golfers in the world rely on the groundbreaking technology to make sure their golf clubs perform consistently. Just a sampling of the players in 2018 that had their shafts PUREd: Jason Day, Bryson DeChambeau, Rickie Fowler, Sergio Garcia, Dustin Johnson, Matt Kuchar, Justin Rose, Brandt Snedeker and Tiger Woods.

SST PURE is currently licensed by golf club fitters in 21 states in the U.S. and in 14 other countries including Australia, Bahamas, Canada, England, Germany, Holland, Indonesia, Ireland, Japan, Mexico, Northern Ireland, Scotland, South Korea and Switzerland.

Visit SSTPURE.com for more information about the PUREing process.

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