Heritage Golf Group Partners with Zimmerman Agency
Heritage Golf Group, a leading owner and operator of premier private, resort and daily fee golf properties across the U.S., has announced a new partnership with The Zimmerman Agency, the second largest hospitality and public relations company in the country. Zimmerman is tasked with increasing national and destination awareness for the San Diego, California based Heritage Golf Group premier properties. As a thought leader in lifestyle club branding, Zimmerman will assist in positioning the Golf Group for accelerated acquisition opportunities through placements in key industry-based trade, consumer niche publications and business-focused journals. Revolutionizing the conventional concept of the country club, while maintaining the tradition of the game, the partnership with Zimmerman is a result of the commitment of Heritage Golf Group delivering an exceptional experience for its members and guests.
Founded in November 1999 with the intent of building a leading golf course company through the acquisition of select high-end daily fee, resort and private golf courses, Heritage Golf group has successfully developed customized facilities and tailored operational systems to augment each of their individual club’s one-of-a-kind assets. Additionally, the management team has carefully hand-selected experts in operations, training, culinary, fitness, agronomics, lodging, golf and special events to deliver the unique hospitality experience.
“Heritage is thrilled to select The Zimmerman Agency to spearhead public relations efforts for our collection of clubs,” said David Sezna, CEO & Partner of Heritage Golf Group. “They have the experience, creativity and most importantly, the passion to share our stories that will inspire guests to create long-lasting memories at our properties.”
Heritage Golf Group’s current portfolio consists of four outstanding resort properties on Hilton Head Island, South Carolina; The Palmetto Hall Plantation, Port Royal Golf Club, Oyster Reef Golf Club and Shipyard Golf Club have 135 holes on 7 first-class courses. In Florida, they manage two championship TPC clubs, Prestancia in Sarasota and TPC Tampa Bay, home of a Champions Tour event for 21 years. In Texas, they own the Greg Norman designed daily fee Meadowbrook Farms Golf Club in Katy, and acquired The Dominion Club in January 2015 located in Glen Allen, Virginia. Their flagship property is located in Evans, Georgia; Champions Retreat is a unique ensemble of 3 nine hole designs by Gary Player, Jack Nicklaus and Arnold Palmer near the home of the Masters, Augusta. Backed by the financial strength of Tower Three Partners, a private equity firm, Heritage Golf group is uniquely poised to expand through the acquisition of a tightly focused and selective group of first-rate clubs. For more information, please visit www.HeritageGolfGroup.com or call (858)720-0694.
With a platinum portfolio of clients including global brands such as the TPC Network of premier golf clubs and Hard Rock International: destinations such as Aruba and Park City, Utah; and resorts such as Casa de Campo and Little Palm Island, The Zimmerman Agency brings rich foundational expertise to pursue public relations opportunities for its hospitality clients. Boasting acclaim as the largest PR firm in Florida and 2nd in the nation, The Zimmerman Agency offers strategic experience and engaging storytelling techniques to relevant media outlets ultimately bringing the HERITAGE brand to life.